Variety Is The Spice Of Life – 2/55 Best Selling Board Games Features

Variety Is The Spice Of Life – 2/55 Best Selling Board Games Features

 This is the 2nd of the 55 features we have identified that can underpin best-selling board games.

Creating Games which have a varied play pattern should ensure that players don’t get bored. Games with dull & predictable play patterns don’t tend to sell well over the long term. Games which keep the players ‘on their toes’ often do!

This variety can come in many forms – from different question categories in a Trivia game, to a scenario changing card or event, or a ‘random’ card or mechanism in a game. By twisting up the gameplay, the experience can be made more compelling but also less predictable. There are plenty of games where the result is evident long in advance of the end of the game, which can become boring and can limit repeat play value in a game. And repeat play value tends to be one of the primary long term success factors for board games.

The variety that is required needn’t be difficult, deep or complicated though. As an example, take Asmodee’s outrageously successful card game Dobble. Dobble has the power to transform a room full of people, and that is a really special thing. The game itself doesn’t become boring because every time a new card is turned over the game changes, and the visual observations have to start again. Introducing compelling variety into game play can be this simple.

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We help board games companies grow profitably. To date we have delivered c. $90m in new sales revenues for board games across the world. We have also saved our clients around $10m in manufacturing cost savings. Our work has helped more than 100 companies. To find out more about what we do & the services we offer to help board games companies profitably grow, just click here: www.kidsbrandinsight.com/services