Inventing Top Selling Board Games With Richard Heayes
Richard Heayes has been there and done it when it comes to board games development. He came up with the concept behind Monopoly Here & Now, a landmark brand extension of the long running Monopoly board game brand which was a huge top seller according to sales data in the public domain.
In this latest episode of the Playing At Business podcast hosted by Steve Reece, Richard tells all – from his time designing creative play products at Hasbro through to his time working with iconic board games like Monopoly and others, through to his work today as a leading independent mind working to create immersive social play experiences.
To listen to this podcast episode, just click here:
https://playingatbusiness.libsyn.com/creating-best-selling-board-games-with-richard-heayes